About Us

Optimal Wellness - Rooted in Ancient Wisdom and Royal Rituals

About Us

Optimal Wellness - Rooted in Ancient Wisdom and Royal Rituals

About Us

Optimal Wellness

Rooted in Ancient Wisdom and Royal Rituals

We founded PurelyB™ to honor ancestral traditions for optimal health and wellness.

PurelyB™’s CEO and co-founder, Raja Jesrina Arshad – a princess from the Selangor and Negri Sembilan family in Malaysia – turned to her homeland’s rainforests to solve her complex health issues.

In Malaysia, the Royals have the duty of being protectors and preservers of high traditions. From the gifted healers and midwives, various health and beauty secrets have been passed down through the centuries. The community looks to the women of the Royal house as custodians of this knowledge and practice.

Working alongside world-class doctors, medical scientists, traditional healers, and natural herbalists, we have unlocked these ancient wellness traditions to create innovative products for modern life.

Reimagined in a delicious and easy-to-consume way for modern lifestyles

Our superfood blends honor ancestral wisdom and rituals by blending hidden health and beauty secrets into simple, refreshingly delicious drinks designed to fit your everyday life.

 Quality you can trust

Together we sustainably and naturally source all of our ingredients from small farmers across Asia. We have also implemented unmatched quality production and testing standards to produce these ancient proprietary formulations at the highest potency and efficacy, preserving their benefits from our ancestral past.

Our vision is to build a brighter and healthier future for all

We’re committed to improving the lives of our customers and communities worldwide through:

  • Awareness, education, employment.
  • Preserving our cultural and herbal traditions.
  • Consciousness and respect for our planet.
Every purchase you make supports a world where passion meets promise.

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